For the final post in our series covering our new direction (links to part 1 & part 2), I’d like to share my thoughts on how it all went.
Our team spent months planning out every meticulous detail to deliver Verifli to our customers. Since pollination season last just a few short weeks, we had to work around a very small window with no time for mistakes. If you’ve ever experienced a product launch, you know there are a lot of emotions involved, whether you’re the customer or the one launching the product.
For me, it was interesting to reflect on what the experience felt like before, during, and after product launch. Here are some of my quick journal-entry style notes:
By the numbers
To wrap up, here are some eye-popping stats from our 20-day stint in California: